It all began among the scents of a floral atelier.
Growing up immersed in that world—surrounded by petals, fabrics, and meticulously curated details—shaped my vision long before it became my profession. I was designing wedding dresses before I even realized that gesture was already a calling.
That origin has never faded. It naturally evolved into the creation of Dama Fiori, my floral atelier dedicated to design events—a space where floral artistry becomes storytelling, shaping the atmosphere of each event and seamlessly intertwining with every aesthetic choice. Not an additional service, but a natural extension of my vision—where each project finds its own space, light, and identity.
My background in art refined my sensitivity; my training in wedding planning gave it structure. The result is a method that combines aesthetic vision with design rigor: every wedding is conceived as a cohesive work, never as a collection of separate elements.
I work in Puglia and Tuscany—two regions that I choose not for convenience, but for the deep affinity that I have with both of them.
Puglia, with its luminous white light, its quiet trulli, and the scent of the sea and olive trees. Tuscany, with its painted hills, medieval villages, and vineyards that unfold like natural scenography. Both regions share something rare: an identity so strong that it becomes part of the wedding itself, never merely a backdrop.
For couples who wish to celebrate their love in Italy—in places that stir emotion even before the ceremony begins—these landscapes speak effortlessly for themselves.
My approach is similiar to a project manager of a wedding.
I listen. I interpret. I translate.
Every couple carries a unique imagery—made of sensations, visual references, and emotions often difficult to express. My role is to transform this into a coherent language: from the initial creative vision to the selection of suppliers, from spatial design to the orchestration of the day itself. A continuous journey in which I do not simply organize—I guide.
There is, however, one element that makes my work truly distinctive.
Before the wedding exists, you can already see it.
Through high-quality digital renderings, I present every space, every setting, every detail in its final form—before it is ever created. Not a promise, but a tangible preview. A tool that transforms uncertainty into trust, and trust into emotion.
The most beautiful wedding is the one you recognize as yours, even before it begins.
